FITME

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Click + on any item to see yourself wearing it in motion — that's the core of FITME.

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Polo Ralph Lauren — zip-up sweatshirt
Polo Ralph Lauren
zip-up sweatshirt
$130
Jacob Cohën — Bard jeans
Jacob Cohën
Bard jeans
$340 $240 -33%
Polo Ralph Lauren — Polo Bear sweater
Polo Ralph Lauren
Polo Bear sweater
$380
Canali — wool suit
Canali
wool suit
$1769 $1470 -15%
ETRO — tailored wool trousers
ETRO
tailored wool trousers
$360 $180 -50%
Palm Angels — palm tree-print shirt
Palm Angels
palm tree-print shirt
$249
AllSaints — Adler coat
AllSaints
Adler coat
$486 $339 -30%
DSQUARED2 — patch-detail backpack
DSQUARED2
patch-detail backpack
$1550
Moncler — zip-up shirt jacket
Moncler
zip-up shirt jacket
$530
Jimmy Choo — DIAMOND X trainers
Jimmy Choo
DIAMOND X trainers
$695
adidas — x Wales Bonner 3-Stripes track pants
adidas
x Wales Bonner 3-Stripes track pants
$235 $152 -33%
Dolce & Gabbana — logo-tag zip-up hoodie
Dolce & Gabbana
logo-tag zip-up hoodie
$376
Boggi Milano — Jade-Fresh polo shirt
Boggi Milano
Jade-Fresh polo shirt
$99
Givenchy — monogram-pattern deck shorts
Givenchy
monogram-pattern deck shorts
$1,120 $560 -50%
NEW ERA — CAP embroidered-logo baseball cap
NEW ERA
CAP embroidered-logo baseball cap
$71
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Note: your catalog will be available for 3 days
only after it's created.
This is the unscalable prototype to illustrate the approach with the virtual fitting in motion — FITME
Prototype
Real product
1. Accounting for actual dimensions and physical properties
The prototype illustrates the approach of virtual fitting in motion, performing a simple visual combination of images followed by animation.
The real product will accurately digitize the human body to understand its physical dimensions and then compare it with real clothes digitized for the project in order to offer only what really fits the size. And this will be one of the key points.
2. Style component
The prototype is not a stylist. We have digitized a small amount of clothing in advance, but their combinations are not optimal, as are the recommendations for a particular person, taking into account his personality.
The real product will have a powerful AI layer for configuring perfectly matched items of clothing from the marketplace catalog, not only in size, but also in style for a particular person, taking into account the cultural references of his environment.
3. SKU, the catalog size
The prototype now operates with a very modest number of items of clothing — up to 20 units.
The real product will contain millions SKU of the digitized assortment. The goal is to create one of the largest clothing marketplaces in the world, presenting consumers with the widest possible range of brands from the most famous manufacturers such as Inditex, H&M, Nike, LVMH, Kering, PVH, etc., to local players.
4. Just clothes
The prototype uses only one or two items of clothing at a time.
A real product will be able to work in combinations with many elements of clothing, and even in layers (T-shirt, shirt, suit and coat) + in different shapes (open / buttoned clothes). In addition to clothes, shoes, bags, underwear, hats and accessories will be presented for virtual fitting and real purchase.
5. Scaling
The prototype is not scaleable (!), it is assembled from existing disparate third-party solutions, including licensed and some open-source ones.
A real product will require resources to create its own powerful AI-core engine and the availability of serious computing power, especially at the stage of increasing workload. Having your own technology is a barrier against potential competitors to enter the market.
6. Purchase
The prototype doesn't sell items.
The real product is international shipping from the largest multibrand clothing marketplace in the world.
R&D
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How much do we need to create a real product?
$5M If that sounds to you like "a lot",
please, read here.
All trademarks are listed here only as an example related to educational needs. With great respect and appreciation. By the way, their owners, are you interested in a virtual fitting in motion for your online?